Most commonly demanded FemTech products and services among women Japan 2023
According to a survey conducted in Japan in 2023, approximately 30.2 percent of women responded that they wanted to use products for delicate zone care, such as oils or creams, while 28.2 percent reported wanting to use delicate zone dedicated soap for intimate wash. In contrast, only 4.7 of women did not use any particular FemTech products or services.