This statistic displays the marketing channels rated as "important" or most important" by independent lodging properties in Europe in 2015. Of responding lodgings, 76 percent considered direct website marketing to be important, while 60 percent thought calls to the property and walk-ins were important.
Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015
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Phocuswright. (December 16, 2015). Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015 [Graph]. In Statista. Retrieved June 12, 2024, from https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/
Phocuswright. "Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015 ." Chart. December 16, 2015. Statista. Accessed June 12, 2024. https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/
Phocuswright. (2015). Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015 . Statista. Statista Inc.. Accessed: June 12, 2024. https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/
Phocuswright. "Marketing Channels Rated as "Important" or "Most Important" in The Independent Lodging Market in Europe in 2015 ." Statista, Statista Inc., 16 Dec 2015, https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/
Phocuswright, Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015 Statista, https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/ (last visited June 12, 2024)
Marketing channels rated as "important" or "most important" in the independent lodging market in Europe in 2015 [Graph], Phocuswright, December 16, 2015. [Online]. Available: https://www.statista.com/statistics/540488/independent-lodging-marketing-channels-europe-eu/