In 2022, paid-for search was the leading digital advertising format in Denmark, attracting 46.3 percent of digital advertising spending. Display followed closely with 42.1 percent, whereas classifieds and directories accounted for 11.6 percent of the total.
Distribution of digital advertising spending in Denmark in 2022, by format
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IAB Europe. (July 19, 2023). Distribution of digital advertising spending in Denmark in 2022, by format [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/
IAB Europe. "Distribution of digital advertising spending in Denmark in 2022, by format." Chart. July 19, 2023. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/
IAB Europe. (2023). Distribution of digital advertising spending in Denmark in 2022, by format. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/
IAB Europe. "Distribution of Digital Advertising Spending in Denmark in 2022, by Format." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/
IAB Europe, Distribution of digital advertising spending in Denmark in 2022, by format Statista, https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/ (last visited June 01, 2024)
Distribution of digital advertising spending in Denmark in 2022, by format [Graph], IAB Europe, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/278782/denmark-digital-advertising-spending-by-format/