Buy Now, Pay Later (BNPL) options are mostly used for expensive purchases, a 2022 study showed. E-commerce sites offering BNPL options had much higher online traffic when it came to orders worth over 1,000 U.S. dollars. The gap was slightly smaller and yet significant for average online orders between 200 and 1,000 U.S. orders.
Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range
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Other statistics that may interest you BNPL (Buy Now, Pay Later)
Market share
4
- Premium Statistic Most used payment methods in e-commerce worldwide in 2023, with a forecast for 2027
- Premium Statistic Most used payment methods in e-commerce worldwide in 2022, by region
- Premium Statistic Buy now, pay later (BNPL) share in e-commerce in 41 countries worldwide 2016-2023
- Premium Statistic POS financing in offline shopping in 40 countries worldwide 2022
User number
5
- Premium Statistic Top 10 countries worldwide based on number of buy now, pay later (BNPL) users 2022
- Premium Statistic Number of Buy Now, Pay Later users Asia 2022, by country
- Premium Statistic Active users and GMV of leading BNPL providers Klarna, Afterpay, and Affirm 2022
- Premium Statistic Total number of retail customers registered with BNPL in Saudi Arabia 2020-2022
- Premium Statistic Number of BNPL users in retail in India in 2021 and 2026
Brands (pure play)
6
- Premium Statistic Merchants who use Klarna for buy now pay later in 102 countries worldwide 2024
- Premium Statistic Merchants who use Affirm for buy now, pay later in 25 countries worldwide 2024
- Premium Statistic Merchants who use Afterpay for buy now, pay later in 55 countries worldwide 2024
- Premium Statistic Merchants who use Pay in 4 for buy now, pay later in 20 countries worldwide 2024
- Premium Statistic Merchants who use Sezzle for buy now, pay later in 29 countries worldwide 2024
- Premium Statistic Merchants who use Zip for buy now, pay later in 17 countries worldwide 2024
Transaction value
5
- Premium Statistic Annual buy now, pay later (BNPL) global market size 2019-2021, with forecasts to 2026
- Premium Statistic Key companies in BNPL (buy now, pay later) worldwide, based on transaction value 2022
- Premium Statistic BNPL spending on e-commerce SEA 2021-2026, by country
- Premium Statistic Total gross merchandise value of goods sold in Saudi Arabia with BNPL 2020-2022
- Premium Statistic Buy now, pay later (BNPL) transaction volume in Italy 2025
Ticket size
8
- Premium Statistic Top POS and e-commerce payment methods for big-ticket items in Asia-Pacific 2022
- Premium Statistic Top POS and e-commerce payment methods for small-ticket items in Asia-Pacific 2022
- Premium Statistic Top POS and e-commerce payment methods for big-ticket items in Europe 2022
- Premium Statistic Top POS and e-commerce payment methods for small-ticket items in Europe 2022
- Premium Statistic Top POS and e-commerce payment methods for big-ticket items in LATAM 2022
- Premium Statistic Top POS and e-commerce payment methods for small-ticket items in LATAM 2022
- Premium Statistic Top POS and e-commerce payment methods for big-ticket items in North America 2022
- Premium Statistic Top POS and e-commerce payment methods for small-ticket items in North America 2022
Product verticals
6
- Premium Statistic Annual buy now, pay later (BNPL) transaction volume in U.S. 2019-2021, by vertical
- Premium Statistic Share of consumers using BNPL India 2022, by purchase category and age
- Premium Statistic Share of consumers using BNPL Australia 2023, by purchase category
- Premium Statistic Type of products purchased using BNPL payments in Poland 2023
- Premium Statistic Popular products to buy with buy now, pay later (BNPL) in the UK 2021
- Premium Statistic Popular products to buy with buy now, pay later (BNPL) in Italy 2021
User demographics
7
- Premium Statistic Annual buy now, pay later (BNPL) users in the U.S. 2020-2023, by age and gender
- Premium Statistic Usage rate of Buy Now, Pay Later services in Japan 2022, by age group and gender
- Premium Statistic Age distribution of BNPL users in Russia 2022
- Premium Statistic Buy now, pay later (BNPL) users in Italy 2021, by age and gender
- Premium Statistic Reasons cited by consumers why they prefer BNPL in U.S., UK, Australia in 2022
- Premium Statistic Reasons for using buy now, pay later in Poland 2021-2022
- Premium Statistic Reasons for choosing a buy-now-pay-later plan among consumers the Philippines 2022
Debt and delinquency
5
- Premium Statistic BNPL debt delinquency in the U.S. 2021-2023
- Premium Statistic Situations for using buy now, pay later (BNPL) in the U.S. 2022
- Premium Statistic Buy now, pay later debt per capita on nine different platforms in the UK 2020-2021
- Premium Statistic Buy now, pay later (BNPL) monthly debt in the UK 2022, by age group
- Premium Statistic Share of personal debt in Australia November 2019-2023, by type
Further Content: You might find this interesting as well
BCG. (June 20, 2023). Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/
BCG. "Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range." Chart. June 20, 2023. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/
BCG. (2023). Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/
BCG. "Monthly Unique Visitors of E-commerce Sites with and without Buy Now, Pay Later (Bnpl) Options in 2022, by Average Order Value Range." Statista, Statista Inc., 20 Jun 2023, https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/
BCG, Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range Statista, https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/ (last visited June 13, 2024)
Monthly unique visitors of e-commerce sites with and without Buy Now, Pay Later (BNPL) options in 2022, by average order value range [Graph], BCG, June 20, 2023. [Online]. Available: https://www.statista.com/statistics/1429470/bnpl-impact-on-e-commerce-traffic/