For two thirds of Russians, high quality of products was the most important factor determining their choice of grocery brands, according to a survey from May 2022. The availability of discounts and special offers was the second leading driver, named by nearly six out of ten respondents.
Main factors driving selection of food and beverage brands in Russia in 2022
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Supermarket departments' influence on company's brand in the United States in 2020
- Premium Statistic Customer base of FMCG brands based on Brexit vote in the United Kingdom (UK) in 2016
- Premium Statistic Most popular food brands in Hungary 2022
- Premium Statistic Most chosen food brands in the Poland 2021-2022, by consumer reach points
- Premium Statistic Ranking of food brands in Poland 2022, by value
- Premium Statistic Most chosen food product brands in Russia 2020
- Premium Statistic Canadian perceptions on private labels and brand loyalty 2017
- Premium Statistic Global attitudes to environmentally friendly/socially minded fresh food brands
- Premium Statistic Global attitudes to environmentally friendly/socially minded food brands 2017
- Premium Statistic United Kingdom: brand footprint ranking 2016, by Consumer Reach Points
About the region
10
- Premium Statistic Favorite brands of household appliances in Russia 2023
- Premium Statistic Favorite brands of smartphones in Russia 2023
- Premium Statistic Most chosen health & beauty brands in the Russia 2017-2020, by consumer reach points
- Premium Statistic Leading health & beauty brands' household penetration rate in Russia 2017-2020
- Premium Statistic Leading home care brands penetration rate in Russia 2017-2020
- Premium Statistic Most chosen health and beauty product brands in Russia 2020
- Premium Statistic Most popular non-alcoholic beverage brands in Russia 2020
- Premium Statistic Most chosen dairy product brands in Russia 2020
- Premium Statistic Most chosen home care brands in Russia 2020
- Basic Statistic Most attractive employers in Russia in 2019
Other regions
10
- Premium Statistic Most popular fashion and clothing brands Great Britain 2023
- Premium Statistic Favorite sports apparel brand amongst runners in the U.S. 2016
- Basic Statistic Most popular airlines in the United Kingdom (UK) Q1 2023
- Basic Statistic Ranking of Chinese global brands according to BrandZ 2023
- Premium Statistic Main expectations of consumers towards brands in France for 2021
- Premium Statistic Latin America: brand origin preference 2017, by product
- Premium Statistic Survey on worst employer brands in Finland 2016
- Premium Statistic Fragrance brand awareness in Germany in 2015
- Premium Statistic Brand preferences in India 2021, by category
- Premium Statistic Brazil: sales growth of private labels & leading brands 2016
Related statistics
9
- Premium Statistic Most popular medications in Russia 2023, by sales value
- Premium Statistic Smartphone market distribution in Russia 2022, by vendor
- Premium Statistic Smartphone e-commerce share in Russia Q1 2021, by brand
- Premium Statistic VOD services used in Russia 2021, by platform
- Premium Statistic Average monthly spending on VOD services in Russia 2021
- Premium Statistic Leading game console brands in Russia 2020, by user clicks share
- Premium Statistic Leading console & PC game brands in Russia 2020, by user clicks
- Basic Statistic Russians' loyalty to e-stores discovered in self-isolation 2020, by age group
- Premium Statistic Most popular digital video services in Russia in 2020, by order of choice
Further related statistics
10
- Enterprise and brand value of Shoppers Drug Mart in 2012
- Hugo Boss - EBITDA 2005-2023
- Number of Hugo Boss stores worldwide in 2023, by region
- Market share of the Dr Pepper brand in the U.S. 2008-2022
- Market share of the Sprite brand in the U.S. 2008-2022
- Market share of the Diet Dr Pepper brand in the U.S. 2008-2022
- Market share of the Coke Classic brand in the U.S. 2008-2022
- Market share of the Diet Coke brand in the U.S. 2008-2022
- Number of Hugo Boss stores worldwide in 2020, by store type
- Leading banks in the Middle East in 2023, by brand value
Further Content: You might find this interesting as well
Statistics
- Enterprise and brand value of Shoppers Drug Mart in 2012
- Hugo Boss - EBITDA 2005-2023
- Number of Hugo Boss stores worldwide in 2023, by region
- Market share of the Dr Pepper brand in the U.S. 2008-2022
- Market share of the Sprite brand in the U.S. 2008-2022
- Market share of the Diet Dr Pepper brand in the U.S. 2008-2022
- Market share of the Coke Classic brand in the U.S. 2008-2022
- Market share of the Diet Coke brand in the U.S. 2008-2022
- Number of Hugo Boss stores worldwide in 2020, by store type
- Leading banks in the Middle East in 2023, by brand value
Technologies of Trust. (June 1, 2022). Main factors driving selection of food and beverage brands in Russia in 2022 [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/
Technologies of Trust. "Main factors driving selection of food and beverage brands in Russia in 2022." Chart. June 1, 2022. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/
Technologies of Trust. (2022). Main factors driving selection of food and beverage brands in Russia in 2022. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/
Technologies of Trust. "Main Factors Driving Selection of Food and Beverage Brands in Russia in 2022." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/
Technologies of Trust, Main factors driving selection of food and beverage brands in Russia in 2022 Statista, https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/ (last visited June 01, 2024)
Main factors driving selection of food and beverage brands in Russia in 2022 [Graph], Technologies of Trust, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1322106/grocery-brand-choice-factors-russia/